Meme-tracking and the Dynamics of the News Cycle

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Meme-tracking and the Dynamics of the News Cycle

Postby Hugh Manatee Wins » Wed May 27, 2009 7:33 pm

...even Cornell and Stanford University students can formulate a system of quantifying and tracking KEYWORDS AND MEMES online, the currency of psyops...

http://www.cs.cmu.edu/~jure/pubs/quotes-kdd09.pdf

Abstract

Tracking new topics, ideas, and “memes” across the Web has beenan issue of considerable interest. Recent work has developed methods for tracking topic shifts over long time scales, as well as abrupt spikes in the appearance of particular named entities. However, these approaches are less well suited to the identification of content that spreads widely and then fades over time scales on the order of days — the time scale at which we perceive news and events.

We develop a framework for tracking short, distinctive phrases that travel relatively intact through on-line text; developing scalable algorithms for clustering textual variants of such phrases, we identify a broad class of memes that exhibit wide spread and rich variation on a daily basis. As our principal domain of study, we show how such a meme-tracking approach can provide a coherent representation of the news cycle — the daily rhythms in the news media that have long been the subject of qualitative interpretation but have never been captured accurately enough to permit actual quantitative analysis. We tracked 1.6 million mainstream media sites and blogs over a period of three months with the total of 90 million articles and we find a set of novel and persistent temporal patterns in the news cycle. In particular, we observe a typical lag of 2.5 hours between the peaks of attention to a phrase in the news media and in blogs respectively, with divergent behavior around the overall peak and a “heartbeat”-like pattern in the handoff between news nd blogs. We also develop and analyze a mathematical model for he kinds of temporal variation that the system exhibits.

Categories and Subject Descriptors: H.2.8 [Database Management]: Database applications—Data mining

General Terms: Algorithms; Experimentation.

Keywords: Meme-tracking, Blogs, News media, News cycle, Information cascades, Information diffusion, Social networks
CIA runs mainstream media since WWII:
news rooms, movies/TV, publishing
...
Disney is CIA for kidz!
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