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Pepsi Creates Huge Orwellian Fascist ARG Campaign

PostPosted: Sat Dec 08, 2007 9:49 pm
by 8bitagent
You guys have GOT to see this new commercial from the Pepsi corporation and Mountain Dew:
http://www.youtube.com/watch?v=mkhVSHeAW-M

Basically it shows a total Orwellian fascist police state where the corporations have taken over, ran by a dark spiritual worshipping underworld of elites. A world where creativity, freedom and individuality has been replaced by corporate erased borders and millitary police.

The commercial invites you to become part of a large alternate reality game
called "Dewmocracy"
http://www.dewmocracy.com/

More mining of "conspiracy culture" and classic themes to hawk a new product, or something else?

PostPosted: Sat Dec 08, 2007 10:24 pm
by Et in Arcadia ego
Where's our cut of the action?

PostPosted: Sat Dec 08, 2007 10:28 pm
by judasdisney
Speaking of hijacking the word "democracy"...

How did this campaign idea originate? With a vision of the future? Or with the word "democracy"?

PepsiCo. has a long and distinguished history of promoting democracy, such as being a major push on Nixon to overthrow Chile's democracy.

PostPosted: Sat Dec 08, 2007 10:34 pm
by Et in Arcadia ego
Whatever decency Pepsi had in that instance doesn't stand up to the exploitation its perpetrating on countries like India.

PostPosted: Sat Dec 08, 2007 10:47 pm
by judasdisney
et in Arcadia ego wrote:Whatever decency Pepsi had in that instance doesn't stand up to the exploitation its perpetrating on countries like India.


Uh, I don't think Pepsi had any decency in that instance. My "long and distinguished" reference was sarcasm. Pepsi is indeed up to no good in India. But it gets worse. During the 1970s, Nixon (ex-attorney for Pepsi) helped establish PepsiCo plants and facilities throughout Southeast Asia. But some of these manufacturing facilities ended up being used by the CIA... and ("unrelated") a couple of them got used for processing heroin. Source: Dave Emory's Richard Nixon's Greatest Hits [M-59]. Whether Pepsi is more pro-fascist than any other cola corporation remains to be seen, but Pepsi has been in deep up to their necks in anti-democracy for quite a long time.

PostPosted: Sat Dec 08, 2007 10:53 pm
by chlamor
It's all about YEW®

Dewmocracy vs HUGO

PostPosted: Sat Dec 08, 2007 10:55 pm
by Hugh Manatee Wins
And some folks scoffed at the idea of Coke this past Summer marketing a bucket-sized drink called "HUGO" on the side of city buses in Spanish.
I wrote that this was to pre-empt any efforts to grafitti support for Venezuelan president Hugo Chavez in hispanic communities.



We'll see lots more of this keyword hijacking and meme-jacking and title-jacking as the 'Radicalization and Homegrown Terrorism Prevention' campaign gets up to speed.

Homonyms-
Dewmocracy, doom-ocracy. "Extreme politics, dude!"

The safe commodification of global political crisis and secret government is being peddled to kids as dystopia-scented psy-ops, like the skull and bones decoys away from the Yale fraternity many of us suddenly noticed when Bush and Kerry represented that club in 2004.

The Coke and Pepsi corporations have been playing ball with the CIA for decades because they have financial stakes in sugar-producing countries and huge markets to protect, similiar to United Fruit.

Don't forget that Coke invented Fanta to keep doing Nazi business during WWII.

Their distribution allows for viral marketing of pro-USA sentiments associated with sugar (excellent conditioning) and they've put money into anti-populist counter-insurgency efforts in foreign countries since back when Nelson Rockefeller was the south-of-the-border intel czar as the Coordinator for Inter-American Affairs.

Re: Dewmocracy vs HUGO

PostPosted: Mon Dec 10, 2007 12:51 am
by Sepka
Hugh Manatee Wins wrote:And some folks scoffed at the idea of Coke this past Summer marketing a bucket-sized drink called "HUGO" on the side of city buses in Spanish.
I wrote that this was to pre-empt any efforts to grafitti support for Venezuelan president Hugo Chavez in hispanic communities.


You don't think it might perhaps be an effort to make money selling soda?

Re: Dewmocracy vs HUGO

PostPosted: Mon Dec 10, 2007 1:24 am
by Hugh Manatee Wins
Sepka wrote:
Hugh Manatee Wins wrote:And some folks scoffed at the idea of Coke this past Summer marketing a bucket-sized drink called "HUGO" on the side of city buses in Spanish.
I wrote that this was to pre-empt any efforts to grafitti support for Venezuelan president Hugo Chavez in hispanic communities.


You don't think it might perhaps be an effort to make money selling soda?


Nothing like making huge bucks while peddling psy-ops and other drugs.
See...'Hollywood.'

PostPosted: Mon Dec 10, 2007 1:27 am
by 8bitagent
Nothing like the good ol days of Coca Cola, before they were killing people in Columbia with death squads...

Image

PostPosted: Mon Dec 10, 2007 1:30 am
by theeKultleeder
The most disturbing thing about it is the implication that consuming is somehow a replacement for participation in an authentic political process.

Should I play the darn game and make a report to you all?

BTW - see how viral marketing works? 8bit's concern and desire to share with us was infected, and now serves as the basis for PepsiCo's ad campaign in our heads.

PostPosted: Mon Dec 10, 2007 2:16 am
by judasdisney
theeKultleeder wrote:
BTW - see how viral marketing works? 8bit's concern and desire to share with us was infected, and now serves as the basis for PepsiCo's ad campaign in our heads.


Um, I'm more likely to never touch a Pepsi product ever again. Even after what I already know about Pepsi, this is a solid reinforcement.

I boycott everything that is Red State and fascist. I once walked an extra hour for gas to avoid Shell because of Ken Saro-Wiwa. I hope Pepsi sales plummet. I encourage anyone from NOT participating in the "game of Dewmocracy" if they take fascism seriously.

PostPosted: Mon Dec 10, 2007 3:18 am
by 8bitagent
Oh man, Pepsi is releasing fake torture videos online as part of their viral campaign:
http://www.youtube.com/watch?v=jCLHw1fyrNE
http://www.youtube.com/watch?v=ui5qerLu ... re=related

Hey, make torture of activists by the state "sci fi", (keyword hijacking as Hugh would say) and voila...

theeKultleeder wrote:The most disturbing thing about it is the implication that consuming is somehow a replacement for participation in an authentic political process.

Should I play the darn game and make a report to you all?

BTW - see how viral marketing works? 8bit's concern and desire to share with us was infected, and now serves as the basis for PepsiCo's ad campaign in our heads.


Ha, you're right about that. I'm curious was sort of keywords, symbolism and themes they are using in their little ARG.

They just released a short 5 minute film:
http://www.dewmocracy.com/movie.aspx

PostPosted: Mon Dec 10, 2007 3:35 am
by theeKultleeder
judasdisney wrote: I hope Pepsi sales plummet. I encourage anyone from NOT participating in the "game of Dewmocracy" if they take fascism seriously.


How does one know what the game is about, if no one plays it?

Or, I guess we could sit here and spin mind-control tales...

PostPosted: Mon Dec 10, 2007 3:37 am
by 8bitagent
Man, you gotta love Walt Disney's media campaign...

everywhere ya go online, that all seeing eye pyramid flash animation pops up

Gotta love the ads too

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